Print Marketing

In addition to helping strengthen and diversify digital channels, I have maintained creation of traditional print communications intended for customers, businesses, and both potential and current employees.

Direct Mail

Measurable Results

Designed artwork and collaborated with a direct mail vendor to send thousands of postcards to customers between December 2022 - February 2025

Excel Equipment Announcement Postcard

New Truck Sales Postcard

Holiday Party Postcard Invitation

Print Advertisements

Measurable Results

Achieved 352,488 total weekly impressions for billboard design installed near the intersection of primary Charlotte, North Carolina interstates I-77 & I-85 (estimation via Adams Outdoor Advertising)
Drove a 76% increase in part units sold between January - February 2023 and a 32% increase in part units sold post promotion with creation of parts 4-pager (total value of promotions approximately $389,000)
Conceptualized and executed print advertisements for bi-monthly Excel catalogs sent to over 76,000 customers.
Designed advertisements for countless industry publications between December 2022 - Present